Services: Creative, Advertising, Brand Activation
A campaign that celebrates all the opportunities that Christ's College offers pupils.
Christ’s College was seeking to engage and tell their story to build its roll in 2015 and beyond.
We looked to expose the plethora of opportunities on offer to boys at Christ’s College, one of the country’s premier secondary schools. At the same time we softened the tone of the messaging somewhat to appeal to the more intangible, emotive benefits of an education at Christ’s College. We made it more accessible.
The marketing across a range of channels gives potential pupils and parents a taste of what the college truly offers. It positions Christ’s College as fresh, connected and “on the shopping list” for the target market.