Helping to create New Zealand's #1 tax refund company

Services: Creative, Online Marketing, Brand Activation, Website


In an increasingly tough and competitive market, MyTax has become, and continues to maintain, its position as New Zealand’s #1 tax refund company.

Short time frame, big cut-through

The tax refund market is an overcrowded space. On top of that, the limited tax refund period means there’s only a short time frame to engage, attract and convert customers.

'Getting you and your money back together'

Our solution was to leverage and create an integrated communications plan and campaign., spanning TV commercials, radio adverts and marketing across a variety of digital assets including social media.

'Money on your mind?'

Who hasn't heard the campaign catchphrase "money on your mind?" A catchy and clear message is one thing, but the supercharging of the brand and customer engagement numbers prove that being integrated and on message works a treat.

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