Christ's College

Evolving a 165-year-old brand.

Christ's College

Each boy at his best

Christ’s College is one of New Zealand’s premier secondary schools. They came to us seeking to engage the public and build their roll by telling their story.

We developed and launched the ‘Each Boy At His Best’ campaign that celebrates all the opportunities offered to students, including the more intangible, emotive benefits of an education at Christ’s College.

Marketing across a range of channels gives potential students and parents a taste of what the college truly offers. It positions Christ’s College as fresh, connected and “on the shopping list” for the target market.