The greatest thing since indoor plumbing.

Master Plumbers

Turning on the creative tap

Established in 1901 by a dedicated group of plumbers, gasfitters and drainlayers who wanted to ensure the very highest standards in New Zealand's plumbing industry, Master Plumbers, Gasfitters & Drainlayers NZ Inc is based in Wellington and has 17 regional associations.

Looking across their broad audience base, from potential and existing members to the broader community, we worked in partnership with Master Plumbers to refresh their brand to support a range of marketing communications.

This included developing a stronger logo, fresh colour palette and key messaging. We developed two unique visual languages, vector and photographic, which could then be targeted to specific audiences.